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Skilljar
Connectx
Brand Identity
Client
Skilljar
Opportunity
Skilljar has put together an annual conference called Connect that's held in Seattle. Connect has become a successful event for Skilljar, and while they’ll continue to host the event annually, they needed to complement it with regional events that are smaller but feature some of the most effective sessions from Connect.
Solution
Working within the brand, I worked directly with Skilljar's Marketing Team to create a logo that is based of the 2020 Connect branding for the regional events of Connectx. I created a logo that can be changed to showcase the city where these regional events will be held.
Sketches
Iterations
Finishing Touches
Final Logo
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